Learn how to set daily and total budgets to keep your campaign from overspending.
Set a total budget for your campaign
Use the Total Budget field in your Campaign Settings to customize how much you want to spend on your entire campaign. Once your campaign reaches its total budget, it will stop running and you'll receive an email to let you know.
To start a campaign back up once it's reached its total budget, update your total budget to a higher amount, or leave the field blank to run your campaign indefinitely.
Set a daily budget for your campaign
Use the Daily Budget field in your Campaign Settings to customize how much you want to spend on your campaign per day. Once your campaign reaches its daily budget, it will stop running until the next day and you'll receive an email to let you know.
If you'd like to continue running a campaign once it's reached its daily budget, you may update your daily budget to a higher amount, or leave the field blank to run your campaign indefinitely.
TIP: When setting a daily budget, choose either Paced or Express Delivery Speed to customize how quickly your campaign spends.