Below you will find a list of macros from the original RTX Platform and how they translate to the new RTX Platform and what information will be passed through (in bold). The macros on the left side of the "-" are from the original RTX Platform and the macros in { } on the right side of the "-" are the ones that are accepted in the new platform.

URL Target - {url_target} - URL target

BID - {bid} = Click price

BID_PRICE - {bid} = Click price

BROWSER - {browser} = Browser

CAMPAIGN_ID - {campaign} = Campaign ID

CAMPAIGN_NAME - campaign-{campaign} = Campaign name

CARRIER - {carrier} = USER ISP

CHANNEL - {pubfeed} = Traffic source

CLICK_ID - {conversion} = required for conversion tracking

COUNTRY - {country} = Two-letter user country

CREATIVE_ID - {banner} = Ad ID

CampaignID - {campaign} = Campaign ID

Country - {country} = Two-letter user country

CreativeID - {banner} = Ad ID

DEVICE - {device_type} = device type (i.e. mobile, desktop, etc.)

DEVICE_MODEL - {device_model} = Device Model

DOMAIN - {referrer_domain} = Referrer domain

Device - {device_type} = device type (i.e. mobile, desktop, etc.)

IP - {ip} = User IP

OS - {os} = Operating system

PUBLISHER - {publisher} = Publisher ID

SUBID - {subid} = Publisher feed subID

TARGET - banner-{banner} = Ad ID

TARGET_ID - {banner} = Ad ID

URL - {referrer} = Referrer URL

banner - {banner} = Ad ID

bid - {bid} = Click price

browser - {browser} = Browser

campaign - {campaign} = Campaign ID

campaignID - {campaign} = Campaign ID

campaignName - campaign-{campaign} = Campaign name

campaign_id - {campaign} = Campaign ID

campaign_name - campaign-{campaign} = Campaign name

campain_id - {campaign} = Campaign ID

carrier - {carrier} = User ISP

channel - {pubfeed} = Traffic source

channel_id - {pubfeed} = Traffic source

cid - {conversion} = required for conversion tracking

city - {city} = City name

clickId - {conversion} = required for conversion tracking

click_ID - {conversion} = required for conversion tracking

click_id - {conversion} = required for conversion tracking

clickid - {conversion} = required for conversion tracking

cmpaign_id - {campaign} = Campaign ID

conversion - {conversion} = required for conversion tracking

conversions_tracking - {conversion} = required for conversion tracking

cost - {bid} = Click price

country - {country} = Two-letter user country

creativeID - {banner} = Ad Id

creativeName - banner-{banner} = Ad ID

creative_id - {banner} = Ad ID

creative_number - {banner} = Ad ID

device - {device_type} = device type (i.e. mobile, desktop, etc.)

device_model - {device_model} = device model

domain - {search_referrer_domain} = Search referrer domain

geo - {country} = Two-letter user country

ip - {ip} = User IP

keyword - {banner} = Matched keyword, i.e. 'best deals', RON keyword will return *

keywordID - {banner} = Ad ID

keyword_id - {banner} = Ad ID

os - {os} = Operating System

pubfeed - {pubfeed} = Publisher feed ID

publisher - {publisher} = Publisher ID

query - {query} = Publisher request keyword, i.e. 'best deals'.

referer - {referrer} = Referrer URL

search_referrer_domain - {search_referrer_domain} = Search referrer domain.

source - {pubfeed} = Publisher feed ID

source_subid - {source_subid} = Source subID

state - {state} = User region

subid - {subid} = Publisher feed subID

target - banner-{banner} = Ad ID

target_id - {banner} = Ad ID

timestamp - {timestamp} = Timestamp (Unix epoch time)

url - {referrer} = Referrer URL

visit_cost - {bid} = Click price

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