Conversion Pixels, Tracking, and Reporting
Track valuable conversion and revenue data to intelligently drive your optimization.
Global Conversion Pixels
- Retarget audiences who have previously visited your site
- Upload conversions that weren't tracked by a pixel
- Introduction to conversion pixels
- Track conversions in RTX Platform
- Track conversions using server-to-server tracking
- Tracking revenue in RTX Platform
Reporting
Pops-specific Tracking & Reporting
- Customize your Pops data tables' KPI columns on dashboard pages
- Create and manage data filters on Pops dashboard pages
- Where did my Pops performance charts go?
- Use tracking macros/tokens to pass Pops data to your tracking platform
- Tracking Pops target types
- Tracking Pops keyword, target, and referring URL data