About specific URL targeting.


1 comment

  • Official comment
    Ashley Feucht

    Hi Timothy,

    It sounds like you're trying to add those long-tail URLs as domain targets, when you should be adding them as keyword targets.

    Domain targets can only be root domains (example.com, example.net, etc.), subdomains (page.example.com, www.example.com, etc.), or TLDs (.com, .edu, etc.), so adding a URL like "dogs.com/breed/labrador/" as a domain target would fail, while "google.com" would be successfully added.

    Keyword targets can be full URLs, partial URLs, or words and phrases. This article has more information about how domain and keyword targets uniquely match the sites that serve your Pops ad.


    Hope that helps!

    Ashley Feucht
    Lead Marketing Manager, RTX Platform

    Comment actions Permalink

Please sign in to leave a comment.